REVIEW · FUNCHAL
Full Day East Tour at Pico do Arieiro and Santana with Pickup
Book on Viator →Operated by Madeira Electric Tours · Bookable on Viator
Fog lifts, then the island shows off. This full-day east tour from Funchal strings together Pico do Arieiro, Santana, and the dramatic São Lourenço coast with a smooth, comfortable electric car. Two things I really like: the small group (max 7) that keeps the day personal, and the way the guide times stops so you get standout views without rushing. One drawback to consider: it’s weather-dependent and can involve heights, so if you get altitude issues or fear heights, plan carefully.
Roberto Camara leads many of these days, and his style comes through in the details: friendly explanations, smart local tips, and even route tweaks to help avoid the busiest moments. Expect frequent scenery stops plus a lunch break in Santana, but note lunch isn’t included in the price. The start time is 10:00 am, and you’ll get your exact pickup time the day before.
In This Review
- Key Points Worth Knowing Before You Go
- Pickup From Funchal and the Electric-Vehicle Advantage
- Pico do Arieiro: 30 Minutes at 1,818 Meters
- Ribeiro Frio and the Laurissilva Levada Walk (Birds Included)
- Santana Lunch Break and the Iconic Triangular Houses
- Miradouro do Guindaste: A Glass-and-Steel View With Ocean Air
- Ponta de São Lourenço: Rugged Cliffs and Ocean Views
- Price and Value: What $82.90 Buys You in Real Terms
- What to Pack and How to Handle Heights and Weather
- Who This East Tour Fits Best
- Should You Book This Pico do Arieiro and Santana East Tour?
- FAQ
- How long is the East Madeira tour?
- What does the tour price include?
- Is lunch included?
- Where do pickup and drop-off happen?
- How many people are in the group?
- Is there a restroom on board?
- What happens if weather is bad?
Key Points Worth Knowing Before You Go

- Small group size (max 7): you won’t feel packed in, and questions actually get answered.
- Electric vehicle comfort: quiet ride, easy conversation, and convenient Funchal pickup/drop-off.
- Big-hitters in one day: Pico do Arieiro, Santana, Miradouro do Guindaste, and Ponta de São Lourenço.
- Madeira-by-foot stop at Ribeiro Frio: a short levada walk through laurel forest with bird-spotting chances.
- Lunch in Santana is handled for you: you’re directed to a restaurant for traditional food.
- Weather matters: poor conditions can change plans or trigger a full refund option.
Pickup From Funchal and the Electric-Vehicle Advantage

This tour is built around an easy start: pickup and drop-off are within Funchal, with the exact pickup time confirmed the day before. The day runs about 7 to 8 hours, starting at 10:00 am, so it’s long enough to feel like a real island experience, not a quick hop between photo stops.
The ride is a big part of the value. You’re in an air-conditioned vehicle, and reviews highlight the electric setup as quiet and comfortable. That matters more than you’d think in Madeira. Roads can be winding, and spending hours in a cramped vehicle is tiring. Here, the electric car/bus style helps the day feel calmer, so you actually enjoy the stops instead of just surviving the transit.
There’s also a practical inclusion that’s easy to miss: parking fees are included, plus insurance and a booster seat. That removes a few small stress points and helps the tour stay smooth.
A few more Funchal tours and experiences worth a look
Pico do Arieiro: 30 Minutes at 1,818 Meters

The first stop is Pico do Arieiro, at 1,818 meters. This is one of those places where you don’t need extra explanation once you arrive—views do the talking. The trip up is part of the experience, but the time at the top is the main event, and it’s scheduled for about 30 minutes.
What I like about this kind of timing is simple: you get your main viewpoint moment without losing the whole day waiting. Madeira weather can shift fast, and clouds can roll in. A short, focused window gives you the best chance of catching clear skies at least once.
Practical note: if you’re sensitive to heights or have trouble with altitude, this is where you’ll want to be honest with yourself. The tour listing specifically flags people with height fear and altitude sickness as considerations. If either applies, talk with the operator when booking, and keep expectations realistic.
Ribeiro Frio and the Laurissilva Levada Walk (Birds Included)

After the high point, the tour drops down into the calmer green of Ribeiro Frio. The stop is about 30 minutes, and it includes a chance to stretch your legs with a levada walk through the Laurissilva forest.
Two things make this stop special:
- It’s movement, not just looking. You get a short walk that feels more like experiencing Madeira than just viewing it.
- You’re in a real ecosystem. The forest setting supports bird life, and the plan specifically calls out chances to spot species like the firecrest and chaffinch.
That bird-spotting angle is a nice touch because it changes how you watch. Instead of only scanning for scenery, you can watch the trees and listen for small songbirds. Even if you don’t see the exact species mentioned, being in that forest environment is still a worthwhile reset after Pico do Arieiro’s altitude and open views.
Timing is tight, though. Thirty minutes is enough for a gentle walk and photos, not for a long hike. Wear shoes you can handle on uneven paths, and don’t plan on checking every viewpoint along the way.
Santana Lunch Break and the Iconic Triangular Houses

Then comes Santana, a town known for its signature architecture—triangular houses with thatched roofs. You get about 1 hour here, including lunch at a restaurant indicated by the guide.
I like Santana as a lunch stop because it gives you more than food. It’s a place where the village look is part of the show. The triangular house style is a strong Madeira identity moment, and it’s one of those visuals that makes your photos instantly recognizable.
Lunch isn’t included, so you’ll pay separately for your meal. But the guide handling the restaurant choice can still be good value. In the provided info, the Santana lunch is described as a pleasant stop with tasty traditional food, which suggests the recommendation isn’t random.
If you’re the type who needs dietary flexibility, this is the moment to ask ahead of time what options are typically available at the chosen restaurant. The tour doesn’t list lunch details, so plan for normal restaurant variability.
Miradouro do Guindaste: A Glass-and-Steel View With Ocean Air

Next you’ll hit Miradouro do Guindaste, a viewpoint designed to feel almost suspended. The stop is about 30 minutes, and the highlight is a balcony made of glass and steel. The effect is that you feel close to the ocean, like you’re floating above it.
This is a fantastic stop for people who like dramatic angles. It’s also a meaningful mental break: after inland greenery at Ribeiro Frio and village time at Santana, Miradouro do Guindaste brings you back to the coast in a big way.
Just be aware of body comfort here. The tour flags height sensitivity as a consideration in the general info. Even if you’re fine with heights in theory, standing near glass railings over drops can feel intense. If you’re cautious, take your time, stay calm, and skip the edge if needed.
Ponta de São Lourenço: Rugged Cliffs and Ocean Views

The final scenic stop is Ponta de São Lourenço, a peninsula famous for rugged cliffs and ocean views. The stop time is about 30 minutes.
This part of the day feels like the tour’s “big finale” because you go from glass-and-steel coastal drama to raw, natural coastline power. The cliffs and exposure make it a memorable end-of-day stop, especially if you get decent light.
If you’re traveling with someone who tires easily, this is still manageable. Thirty minutes is enough to enjoy the key viewpoint areas and take photos, but you’re not stuck on your feet for hours.
Also, because the tour is described as requiring good weather, this is the part you’ll most want clear skies for. Clouds can dull the effect, and rain can affect how safe it feels near coastal viewpoints.
Price and Value: What $82.90 Buys You in Real Terms

The price is listed at $82.90 per person, and on the surface it may sound like a splurge—until you price out what’s included.
You get:
- Funchal pickup and drop-off
- Air-conditioned vehicle
- Parking fees
- Insurance
- Booster seat
- Mobile ticket
- Stops timed to hit major east highlights in one day
You also get an experienced guide, and the name Roberto Camara comes up in the feedback for a reason. People praise the guide as attentive, with strong island knowledge and a tone that fits the group. That’s not just “nice”—it’s practical. When someone helps you understand what you’re seeing, the stops feel less random and more intentional.
One review also points to smart route adjustments: the guide may change the order to help avoid crowds depending on where you start. That kind of flexibility can be worth money on an island like Madeira, where timing often determines comfort.
The one cost you should expect is lunch in Santana, since lunch isn’t included. Another small practical item: there’s no restroom on board listed as included. So plan snacks and timing accordingly, and don’t assume there will be onboard breaks.
Overall, I see this as good value for people who want an efficient east Madeira day without driving, parking, and constantly recalculating routes.
What to Pack and How to Handle Heights and Weather

This tour is all about views, so bring the basics that keep you comfortable.
- Layer up: mornings and tops can feel different from town.
- Comfortable walking shoes: even “quick” levada time can be uneven.
- Sun protection: coastal viewpoints and Pico do Arieiro can be bright.
- Motion comfort: curving roads are common on Madeira.
Now the key health reality: the tour listing flags people afraid of heights and people with altitude sickness. That doesn’t mean everyone should skip, but it does mean you should take it seriously. If you’re unsure, consider reaching out to the operator when booking and ask whether there are ways to reduce exposure at the most intense viewpoints.
Weather is another deciding factor. The experience requires good weather, and if it’s canceled due to poor conditions, you’ll be offered a different date or a full refund. That’s a big deal because these stops depend on visibility.
Who This East Tour Fits Best
I’d put this tour in your shortlist if:
- You want to see major east highlights in one organized day.
- You prefer small-group attention over big-bus chaos (max 7 people).
- You’d rather ride in comfort than drive winding roads while juggling parking.
- You like mix-and-match stops: viewpoints, a short walk, and a village lunch.
I’d think twice if:
- You know you struggle with heights or altitude sickness.
- You need frequent restroom access on board (the listing says restroom is not included on the vehicle).
- You want long hikes. The walk at Ribeiro Frio is short, and most stops are around 30 minutes.
Should You Book This Pico do Arieiro and Santana East Tour?
If your goal is a smart, scenic day on Madeira’s east side without stress, this is a strong choice. The biggest strengths are the small group size, the comfortable electric vehicle, and the fact that the day hits the right sequence: high viewpoint, forest walk, village architecture, coast viewpoints, then the rugged peninsula.
Before booking, be honest about two things: weather can make or break the experience, and there are viewpoints that can feel intense if you’re uneasy with heights. If that’s not an issue for you, the $82.90 price looks more like convenience + guidance + timing than just transport.
FAQ
How long is the East Madeira tour?
The duration is listed as 7 to 8 hours.
What does the tour price include?
The price includes pickup and drop-off within Funchal, insurance, an air-conditioned vehicle, parking fees, and a booster seat. You’ll receive a mobile ticket and the tour is offered in English.
Is lunch included?
No. Lunch is not included.
Where do pickup and drop-off happen?
Pickup and drop-off are included within Funchal. The exact pickup time is confirmed the day before the tour starts.
How many people are in the group?
The tour has a maximum of 7 travelers.
Is there a restroom on board?
No. A restroom on board is not included.
What happens if weather is bad?
The tour requires good weather. If it’s canceled due to poor weather, you’ll be offered a different date or a full refund.































